It turns out convincing white people that they’re racist is lucrative business.
For decades, the billion-dollar education industry slowly developed the modern left-wing academic complex where the nation’s insulated campuses successfully mainstreamed fringe ideologies by breeding aggressively woke children now running America’s legacy institutions. By selling expensive liberal arts degrees in “global gender studies,” and “feminist studies,” American universities have not only created a new generation of the exhaustively woke, but have also created a booming industry where the new profession of being a full-time social justice warrior can be a profitable gig.
Aside from paying the high-priced professors to persuade the campus community of its inherent racism, the University of Michigan doled out nearly $8.4 million for diversity staff in 2018, where 26 of these “diversicrats” raked in more than $100,000 a year in cash compensation, according to an analysis of the university’s salary database by the center-right American Enterprise Institute. When accounting for staff salaries plus benefits, the university’s 93 diversity-dedicated administrators reaped in $11 million total annually.
Young America’s Foundation spokesman Spencer Brown told The Federalist they’ve been tracking the explosive growth of the social justice industry for years. Isolated campuses continue to breed extremism that ultimately gave rise to the prosperous self-righteous profession today and also gives way to items such as the anti-American 1619 Project.
“Social justice has indeed turned from a cottage industry, largely limited to the bubble of academia, into a multi-million dollar enterprise,” Brown said.
Indeed, according to McKinsey & Company in 2017, American corporations spent about $8 billion annually on diversity trainings, a number certain to skyrocket following the death of George Floyd. Glassdoor.com reports the average base pay for diversity and inclusion consultants meanwhile, a job title on the rise ranges from $70,657 to $107,000 a year.
Smaller, independent operations have also begun to creep up.
In February, the Guardian reported on woke white women dishing out upwards of $2,500 a night to host a pair of traveling activists to tell them how they’re all racist. The service, in the name of social justice of course, is titled, “Race to Dinner” and was co-founded by Regina Jackson, who is black, and Saira Rao, who is Indian-American, created for the sole purpose of informing white women of their inherent racism.
“White women: let’s talk about racism and your complicity,” the company website reads at the top of the page. “As a white person in America, you are an active participant in upholding white supremacy.” Because nothing is racist about indicting individuals as evil white supremacists based on their skin tone alone.
Those who can’t afford a high-priced dinner may still consult with the two activists separately with sessions at $300 a pop, or $600 together. The pair of social justice warriors are also selling “memberships” to their service that includes online materials to further educate white people of their “complicity” in minority oppression. At $3 a month, individuals can receive a “heartfelt thanks.” At $5 a month, patrons can receive an article a month. For $12 a month, members receive all of the above plus access to a special newsletter. As of this writing, the pair have captured more than 100 subscribers raking in $1,335 a month.
Online, woke yoga enthusiasts may also sign up for training to “decolonize” the practice for the price of $350.
“Learn yoga and meditation techniques to undo racism and decolonize yoga,” the website reads. Nevermind the irony that their continued practice of the exercise, which originates from northern India more than 5,000 years ago is itself, still a form of colonization.
The social justice industry is booming with no signs of abating. A quick search online will reveal endless products such as t-shirts, yard signs and coffee mugs serving the cause as individuals feed the feel-good movement with no end in sight while universities continue to write big checks to extreme academics enriching themselves by lecturing students and staff on their inherent racism despite coughing up thousands of dollars in a modern form of selling indulgences. “White Fragility” author Robin DiAngelo for example, made $12,000 from a single two-hour speech at the University of Kentucky just this year.