NBC News was forced to give former President Donald Trump airtime on Sunday after the outlet violated Federal Communications Commission (FCC) rules by giving Vice President Kamala Harris a spot on Saturday Night Live (SNL).
The roughly 60-second Trump ad came Sunday toward the end of NBC’s broadcast of NASCAR’s Xfinity 500 at Martinsville Speedway.
Trump, donning a “Make America Great Again” hat, highlighted the failed economic policies of the Biden-Harris administration, the recent disastrous jobs report, and warned a “depression” was looming.
“We have to straighten out our country, we have to close our borders, we have to lower our taxes, we have to get rid of inflation,” Trump said as he stood in front of several American flags. “And we’re going to do it. Just remember, Kamala and her friends broke it — I’ll fix it.”
But the seemingly last-minute ad slot provided to Trump doesn’t compare to the blatant election interference NBC News engaged in on Saturday when it provided Harris with a very pro-Kamala 90-second time slot.
SNL opened by making a mockery of Trump and vice presidential hopeful J.D. Vance before Maya Rudolph — playing Harris — began shilling for the Democrat ticket. Nearly six and a half minutes into the obvious Harris ad, Harris herself appears to give words of wisdom to the fake Harris.
“I’m just here to remind you, you got this, because you can do something your opponent cannot do — you can open doors,” Harris says to Rudolph, before Rudolph begins her glowing endorsement of the real Harris.
“The American people want to stop the chaos –” Rudolph said.
“And end the drama-la –” Harris chimed in.
“With a cool, new stepmom-ala, kick back in our pajama-la’s and watch a rom-com-ala –” Rudolph said.
“Like Legally Blonde-ala,” Harris says. The duo then cracked a joke about voting, with Harris desperately asking if Rudolph is registered to vote in Pennsylvania.
But as CBR Chair of Politics, Censorship, and Free Speech at the University of Austin Michael Shellenberger argued in a post on X, Trump’s Sunday appearance was not “comparable” to Harris’ — which is required under FCC rules.
“The SNL skit was funny and humanizing and created by the best minds in television. The Trump campaign had to cobble something together at the last minute,” Shellenberger said in the post.
“And, as of now, over 9 million people have watched the clip on YouTube. There’s no way that 9 million people will see the Trump message that NBC put on after NASCAR.”
Republican FCC Commissioner Brendan Carr said in a thread on X that Harris’ appearance on SNL ran afoul of the FCC’s “Equal Time” rule. The Equal Time rule stipulates that broadcasters give qualified candidates “comparable time and placement” on air.
“With only days before the election, NBC appears to have structured [Harris’] appearance in a way that evades these requirements,” Carr alleged. “What comparable time and placement can they offer all other qualifying candidates?”
Other qualifying candidates include independent presidential candidates Robert F. Kennedy Jr. and Jill Stein, Carr pointed out.
Carr further explained “another complicating factor.”
“Since SNL made a secret 180 only 50 hours or so before election day, their decision runs into the seven-day rule component of the Equal Time statute. The FCC’s seven-day rule affords qualifying candidates one week to request their Equal Time from the broadcast station.”
As Carr explained, the seven-day rule gives each candidate adequate time to prepare for how they will use their allotted time. But SNL, according to Carr, “structured the … candidate appearance (just hours before an election) in a way that denies all other candidates their one week procedural right.”
SNL also gave time to Virginia Democrat senator and failed vice presidential candidate Tim Kaine. But under the Equal Time clause, SNL was also then required to provide Hung Cao, the Republican candidate in Virginia, equal time. In a statement posted to X, Cao said he disagrees with calls to sue NBC for violating the Equal Time clause.
“I was barnstorming 12 towns and cities across Virginia yesterday talking about how we’re going to secure our border & lower prices, while Tim was being a human punch-line in New York City,” Cao said.
The Center for American Rights (CAR) filed a complaint on Monday “demanding that the FCC enforce long-standing federal law by fining NBC for its willful violation of these basic principles of broadcasting.” SNL’s executive producer, Lorne Michaels, previously said neither candidate would appear on the show to avoid violating the Equal Time rule. CAR alleged that the last-minute switch-up proves Michaels knew he was violating the Equal Time rule.