At least seven “Fortune 500” companies donated funds to the Black Lives Matter Global Network Foundation despite its Marxist roots and anti-capitalistic views.
According to Axios, “the 100 largest U.S. companies have so far committed $1.63 billion to organizations fighting racism and inequality.” Analysis of social media posts, blogs, and public statements collected, however, shows that Decker’s Uggs, Amazon, Pepsi’s Gatorade, Microsoft, Warner Records, Intel, Bungie of Xbox and Microsoft Games, and Mondelez International’s Nabisco all specifically pledged money to the Black Lives Matter Global Network Foundation following the death of George Floyd.
According to the Black Lives Matter website, their goal is to promote “Freedom, Liberation and Justice” and “to eradicate white supremacy and build local power to intervene in violence inflicted on Black communities by the state and vigilantes.” The movement’s ideological roots however, run deeper than bringing justice to victims of police brutality.
One of the BLM co-founders, Patrisse Khan-Cullors, explained the foundation of the movement, inspired by her and co-founders Alicia Garza and Opal Tometi, in an interview in 2015.
“We actually do have an ideological frame,” she told The Real News. “Myself and Alicia in particular are trained organizers. We are trained Marxists.”
One click into the “What We Believe” portion of the BLM website reveals a far broader agenda for the organization. Stated goals include “disrupt the Western-prescribed nuclear family structure.” Another mission statement refers to its members as “comrades” a common moniker used by communists.
In addition, the newest Black Lives Matter campaign, #WhatMatters2020, focuses on highlighting certain political issues such as “racial injustice, police brutality, criminal justice reform, Black immigration, economic injustice, LGBTQIA+ and human rights, environmental injustice, access to healthcare, access to quality education, and voting rights and suppression” as well as “government corruption” and “commonsense gun laws” to emphasize and push in the 2020 election. Using target goals, the organization hopes to increase the black voting demographic, educate and amplify on the previously mentioned political goals, and increase voter registration for younger generations, the black demographic, and “allies.”
Using ActBlue, a platform dedicated to creating fundraising for “Democratic candidates and committees, progressive organizations, and nonprofits that share our values,” Black Lives Matter solicits donations to further their goals.
Although The Federalist reached out to each of the “Fortune 500” companies for comment, asking whether or not financially supporting Black Lives Matter squared away with their capitalistic company values, economic practices, and political views, we received no response.
- Ugg, a sub company of Deckers, pledged $500,000 to BLM and other organizations.
- Amazon pledged $10 million to BLM and other organizations.
- Gatorade, a sub company of Fortune 100’s Pepsi Co. pledged $500,000 to BLM and other organizations.
- Microsoft pledged $250,000 to BLM and other organizations.
- Warner Records pledged an unspecified donation amount to BLM.
— Warner Records (@warnerrecords) May 30, 2020
- Intel pledged $1 million to BLM and other organizations.
- Bungie, a sub company of Xbox and Microsoft Game Studios pledged an unspecified donation amount to BLM.
— Bungie (@Bungie) June 1, 2020
- Nabisco companies Ritz, Oreo, Trident, and Chips Ahoy!, sub companies of Mondelez International, pledged $500,000 to BLM and other organizations.
— RITZ Crackers (@Ritzcrackers) June 5, 2020
Here Are Over Two Dozen Other Companies That Donated to Black Lives Matter:
- Square Enix matched employee donations to BLM.
— Square Enix (@SquareEnix) June 2, 2020
- Ubisoft pledged $100,000 to BLM and NAACP.
We stand in solidarity with Black team members, players, and the Black community. We are making a $100,000 contribution to the NAACP and Black Lives Matter and encourage those who are able to, to donate. #BlackLivesMatter pic.twitter.com/KpHZCF6VWx
— Ubisoft (@Ubisoft) June 2, 2020
- Toms pledged $100,000 to BLM and other organizations.
View this post on Instagram
(1/2) #GeorgeFloyd, #BreonnaTaylor, #AhmaudArbery, #TonyMcDade and countless others. We will not forget them, and we know that we need to be part of the change. Over the next three months, we are donating $100,000 to organizations that are working to combat racial injustice, starting with a donation to Black Lives Matter (@blklivesmatter). We will also continue to listen, learn, and act. Join us.
- Spanx pledged $100,000 to BLM and other organizations.
- Lululemon redirected their original donation funds to BLM.
- Anastasia Beverly Hills pledged $1 million to BLM and other organizations.
- Glossier pledged $500,000 to BLM and other organizations
- 23 and Me pledged an unspecified donation amount to BLM.
- AirBnB pledged $500,000 to BLM and other organizations.
We stand with #BlackLivesMatter. We are donating a total of $500,000 to the @NAACP and the @Blklivesmatter Foundation in support of their fight for equality and justice, and we'll be matching employee donations to both groups. Because a world where we all belong takes all of us. pic.twitter.com/lIfsLgvq2H
— Airbnb (@Airbnb) June 1, 2020
- Unilever’s Axe pledged $250,000 to BLM while Unilever’s Degree pledged $100,000 to BLM.
Black rights are human rights. We stand with those fighting for justice.
We recognize our responsibility and need to do better. Today, AXE will donate $250K to the @Blklivesmatter movement.
— AXE (@AXE) June 2, 2020
We will not stay silent on the issue of systemic racism. We stand with the Black community and recognize the importance of taking action to drive change. As a first step towards this, Degree is pledging $100K to @Blklivesmatter #BlackLivesMatter pic.twitter.com/YHP5nfzJTK
— Degree (@Degree) June 1, 2020
- Dropbox pledged $500,000 to BLM.
Systemic racism and police brutality in this country must end. I’m personally donating $500,000 to @Blklivesmatter to fight racial injustice. I’ll also match every @Dropbox employee’s donation on top of the company’s match. pic.twitter.com/9pTSu7Q0Ej
— Drew Houston (@drewhouston) June 3, 2020
- Fitbit pledged an unspecified donation amount to BLM.
To everyone fighting for justice, to everyone hurting, to our employees and especially to the Black community: We stand with you.
— fitbit (@fitbit) June 3, 2020
- Devolver Digital pledged $65,000 to BLM.
The individual employees of Devolver Digital and the company itself have donated $65,000 in support of the Black Lives Matter movement through the link below.
— Devolver Digital (@devolverdigital) June 2, 2020
- That Game Co. pledged $20,000 to BLM and other organizations.
- Tinder pledged an unspecified donation amount to BLM.
- Pokemon Pledged an unspecified donation amount to BLM.
- Atlantic Records pledged an unspecified donation amount to BLM.
- Discord pledged an unspecified donation amount to BLM.
- Pusheen the Cat pledged an unspecified donation amount to BLM.
- Ganni pledged $100,000 to BLM and other organizations
- SavagexFenty pledged an unspecified donation amount to BLM NY.
- Petty Little Thing pledged proceeds from its At Home with Saweetie Collection to BLM.
- LipSlut pledged 100% of one week’s earnings to BLM.
- FashionNova pledged $1 million to BLM and other organizations.
- Aritzia pledged $100,000 to BLM and other organizations.
Black Lives Matter. pic.twitter.com/A4Tm0xV0w0
— thatgamecompany (@thatgamecompany) June 2, 2020
— Tinder (@Tinder) May 31, 2020
— Pokémon (@Pokemon) June 3, 2020
— Discord (@discord) June 1, 2020
Black lives matter. pic.twitter.com/AQo8NRP6FH
— Pusheen the cat (@Pusheen) June 5, 2020
- Biossance pledged $100,000 to BLM and other organizations.
- Billie pledged $100,000 to BLM and other organizations.
- For Love and Lemons pledged one weekend’s sales to BLM and other organizations.
- Deciem pledged $100,000 to BLM and other organizations.
- Hourglass Cosmetics pledged $100,000 to BLM and other organizations.
- Ilia Beauty pledged $50,000 to BLM and other organizations.
- Kosas pledged $20k to BLM and other organizations.