The FDA Approves ‘Heat Not Burn’ IQOS Cigarettes For American Sale
In good news for Americans trying to quit smoking, a new product with international success will now be allowed for sale in the United States.
Why The Next FDA Head Needs To Be Friendlier To Vaping
Scott Gottlieb is leaving the Food and Drug Administration. His successor needs the courage and determination to help millions of Americans stop smoking through less-harmful alternatives.
Why The Marlboro Man Just Bought A Big Chunk Of Juul
Altria, the maker of Marlboro cigarettes, just bought a large stake in the e-cigarette company Juul. It’s good news for fans of vaping.
What Happened When I Tried An IQOS And Heat Sticks In Tokyo
Tobacco has been a huge commercial success for 500 years. Can IQOS, a new high-tech product, really reduce smoking risks and transform the industry?
Seeking Redemption, Big Tobacco Says New Products Eliminate 90 Percent Of Smoking Toxins
Is the IQOS device really significantly less harmful than cigarettes, or is Big Tobacco once more pulling the wool over the eyes of a vulnerable and addicted customer base?